National Outdoor is teaming with schools nationwide to offer advertisers an economical method of reaching the valuable high school sports market. Our athletic sponsorship program puts your advertising message front and center for sporting competitions at schools in our inventory. Full color banner ads are placed on the fences and sidelines surrounding the baseball, football & soccer fields and on the walls of the gymnasiums for basketball season. The games taking place at our partner schools typically draw audiences of teens & parents numbering well into the hundreds or even thousands for each event.
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Some Benefits of Our Program:
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Cost Effectiveness
· Lower cost-per-thousand than TV, Radio, Print or Online
Captive Audience
· Reach your target market in an active sporting environment, where your ads will be viewed for hours at a time (our ads are static and do not rotate or switch out)
Multiple Location Options
· Various locations enable our clients to utilize the most effective space to position their product and deliver their message. Your options range from the baseball field to the basketball court – with your choice of locations in each venue at any number of high schools.
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Athletic sponsorship gets attention and creates brand recognition. Through our partnering with area educational partners, we are able to offer marketers this unique medium for reaching teens and their parents, and there’s an added bonus in that many of the games and events are locally televised!
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Sample Venue Demographics: (Metro Atlanta Area)
· Average Event Attendance: 500-800
· Number of Events at the Average Venue Per Season: 20 (plus daily practices & activities)
· Median Household Income: $55,939
· Average Age: 33.8
Did You Know: Each year, more people in the United States attend high school sporting events than attend all of the professional sports leagues combined!
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